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Project Anime Returns to Tokyo for March 19 Event

B2B conference to promote international growth in anime and events


Santa Ana, Calif. (January 16, 2020) – The Society for the Promotion of Japanese Animation (SPJA) is thrilled to announce Project Anime: Tokyo taking place at The Tender House on March 19. Project Anime, a business conference series created by the SPJA to increase awareness and knowledge of the anime industry throughout the world, provides Japanese Intellectual Property (IP) holders, event organizers, and global entertainment companies the insight they need to support and take advantage of the massive worldwide interest in anime.



At Project Anime: Tokyo 2020 attendees will discuss the global anime and manga market and the rising international demand for Japanese content.

Building on the “Partnering with Japan” theme, conference topics and programming will be geared toward supporting both Japanese content professionals in international markets and events, as well as international event organizers interested in growing their events with Japanese content.

Agenda Highlights

  • Understanding Consumer Trends in International Markets
  • Social Media Marketing
  • Creating Successful Partnerships
  • And more to be announced soon!


“We’re thrilled to celebrate Project Anime’s 7th year in Tokyo and excited to put into practice this year’s conference theme, Partnering with Japan. Our focus is to create a bridge between our Japanese content partners and our international event colleagues,” noted Ray Chiang, CEO, Society for the Promotion of Japanese Animation. “This will be an event that you won’t want to miss.”


“We are excited to be back in Tokyo for Project Anime. As in years past, our goal is to continue to support our Japanese content partners by giving them the right tools to unlock international markets, and the opportunity to connect with our anime events colleagues,” added Azusa Matsuda, Sr. Director of Business Development, Society for the Promotion of Japanese Animation.


The program schedule and speaker information will be announced soon on the Project Anime website: 


For registration information, please visit: 




Project Anime: Tokyo (March 19, 2020)

The Tender House

4-19-16 Shirokanedai

Minato, Tokyo 108-0071, Japan


About SPJA

SPJA is a non-profit organization dedicated to popularize and educate the American public about Japanese entertainment and pop culture, as well as provide a forum to facilitate communication between professionals and fans. For more information, please visit


About Project Anime

Started in 2012, Project Anime began as a single two-day event in Los Angeles. It is now an international brand hosting events around the world. Our mission is to facilitate communication, inspire vision, and promote growth surrounding the Japanese Pop Culture Business and Events Industry. For more information, please visit


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