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Most Popular Netflix Original Anime Around the World in 2020

There’s no doubt that anime consumption has become a worldwide phenomenon. Its rise has been accompanied by a boom in streaming services that offer a selection of anime, many of which secure the exclusive rights to a series. Netflix is no stranger to securing exclusive rights, and over the past several years they’ve developed an extensive collection of “Netflix Originals,” titles to which they hold exclusive streaming rights in certain regions in order to bring in traffic and new subscribers.

BudgetDirect conducted a study on the performance of Netflix Originals by identifying the most-searched Netflix Originals in every country from July 2019-2020, then divided the results by genre in order to isolate the top picks across each genre. We’ve compiled the data solely on Netflix Original anime and identified unique observations about the reception and consumption of anime globally.

Key Findings:

  • The Seven Deadly Sins ranked first in nearly 60% of countries worldwide.
  • Beastars dominated South America, ranking first in all but two countries (Guyana and Suriname)
  • Castlevania ranked first primarily in European and Eurasian countries.

Top 3 Most Searched Netflix Original Anime

  1. The Seven Deadly Sins – top search in 125 countries
  2. BLAME! – top search in 34 countries
  3. Beastars – top search in 26 countries

Other Netflix Original Anime Searches

  • Castlevania – top search in 9 countries
    • Cape Verde, Armenia, Turkey, Azerbaijan, Croatia, Greece, Moldova, Sri Lanka, and the Czech Republic
  • Kengan Ashura – top search in 6 countries
    • Angola, Mozambique, Dominican Republic, Vietnam, Yemen, and Uzbekistan
  • Ultraman – top search in 5 countries
    • Laos, Brunei, Malaysia, Indonesia, and Timon Leste
  • Violet Evergarden – top search in 4 countries
    • Thailand, Iraq, Saudi Arabia, and Libya
  • Baki – top search in 1 country
    • Wallis and Futuna
  • Sturgilln Simpson Presents Sound & Fury – top search in 1 country
    • Tuvalu

Source: Budget Direct – Every country’s favourite Netflix Original (September 10, 2020)

Meg Tsuruda is the Assistant Marketing Manager at SPJA, the nonprofit organization responsible for Anime Expo, World Cosplay Summit USA, and Project Anime. She has attended Anime Expo since 2004 and decided to volunteer in 2013 which led her to join SPJA later that year. Tsuruda has played an integral role in establishing, growing, and managing SPJA’s brands. Her responsibilities include creative direction across art, design, and merchandising, social media/digital content strategy, and public relations. She also acts as the corporate spokesperson, making appearances in various Anime Expo videos, as well as on KTLA, CBS, and Associated Press.

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