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We are pleased to welcome John Davidson to Project Anime: Global 2020! He will join Justin Rojas (Envy Gaming) and Justin Varghese (Shotcall) in discussing what works and what doesn’t work when companies that want to extend their brand into the gaming and esports space.

GG! Buff Your Brand through Esports

What grabs a gamer’s attention? Esports is one of the fastest-growing segments and communities in digital entertainment, and businesses want to know how to extend their brand into this market. Learn how to capture this audience, leverage content, and collaborate with Esports brands directly from industry professionals Justin Rojas (Envy Gaming), Justin Varghese (Shotcall), and John Davidson (Davidson Learning Company).

About John Davidson

John Davidson, TEDx and active speaker on gaming and youth marketing, is formerly the Head of Partnerships at GameStop, Director of Esports for PRG, the world’s leading event technology company and now Founder of DLC, the Davidson Learning Company. John also serves as Chairman of the Esports Trade Association and sits on advisory boards for Stadia Ventures, Dallas Influencers in Sports and Entertainment (DISE), The Uptown Agency and University of North Texas Sport Entertainment Management MBA . Through a diverse career in skateboarding, marketing, and business development, John has a unique perspective and understanding of sub-cultures and consumer behavior.

Project Anime: Global 2020 will take place virtually on November 17-18 and can be attended from anywhere in the world. With a theme of “Evolving with the Events Industry,” the conference will feature two uniquely-curated programming tracks, one geared towards event organizers and another aimed at industry professionals. As the landscape of the industry changes rapidly in response to current events, events and businesses have been compelled to adapt accordingly. This has given rise to new uncharted ventures and opportunities, including virtual/hybrid events and unique digital engagement. Learn more about speakers & panel information by visiting the Project Anime: Global 2020 page.

Conference fosters education and international growth of anime and events Santa Ana, Calif. (October 29, 2020) – THE SOCIETY FOR THE PROMOTION OF JAPANESE ANIMATION (SPJA) is thrilled to announce Project Anime: Global 2020, a virtual experience. With the ever-growing worldwide interest in Japanese pop culture, the business conference helps educate, inspire, and support event organizers and global entertainment companies as they navigate the nuances of the industry. The event will take place virtually on November 17 & 18 and be

Project Anime is honored to welcome David Kliman as our keynote speaker this year! In his keynote, he will discuss the changing landscape of events after COVID-19. David is the President and Founder of The Kliman Group and co-founder of the Events Industry Council's APEX COVID Business Recovery Task Force. We are also pleased to welcome Rochelle Kopp (Founder & Managing Principal, Japan Intercultural Consulting) who will host a presentation on "Communicating with Japanese: Bridging the Cultural Gap." With extensive experience

Happy Hour In lieu of the reception that typically takes place during Project Anime, the 2020 event will feature a virtual happy hour on the evening of Tuesday, November 17. Grab your drink of choice and connect with familiar faces and meet new contacts. Select either the Event or Industry Lobby to be randomly placed into a breakout session with 4-5 other attendees. Breakout session members will be shuffled regularly throughout the happy hour so you'll have chances to network with